Updated June 18, 2020

​    In 1976, Nikon found itself at a crossroads with its F-series of professional bodies. The F2 was at the peak of its domination of the market, with 125,000 sold in that year, the greatest annual total achieved by a single F model ever. Compare that to 36,000 Canon F-1s and around 8,000 Minolta XK/-1/Ms and clearly Nikon was sitting pretty with the mighty, mechanical F2. The problem was in coming up with its successor, the F3.

    The reason for this struggle was that Nikon had to try and balance its desire to make significant strides with the F3 and yet not alienate its customer base of professionals, a group not known for rapid acceptance of change ;-). Especially change involving more reliance upon electronics (where are you going to get batteries in the middle of a fire-fight in the jungle, or what happens if you miss a deadline because of a dead camera?). So here was the challenge: Maintain high reliability and quality while: 1) incorporating automatic operation, 2) making the camera easier and cheaper to build, and 3) convincing pros that it was worth upgrading to. Nothing to it, right? So how did Nikon do? And is the F3 for you?

  Updated April 4, 2021  

   When Nikon introduced the F2 in the autumn of 1971, its predecessor, the Nikon F, was still in high demand. In fact, 1970 had seen the highest ever level of production for the F, with over 100,000 units made. Nikon had intended to cease F production with the deployment of the F2, but demand for the F proved so great that two years elapsed before they were able to discontinue it for good. That is quite a testament to the popularity of the F and is also indicative of the tendency of professional photographers to stick with what is familiar and trusted. A similar thing had happened with the F itself when Nikon wanted to cease production of its rangefinders in 1959. Demand by photographers doubtful of the newfangled SLR and comfortable with their rangefinder cameras caused Nikon to keep them in limited production until 1965. Now history was repeating itself. So how could the F2 possibly compete with its already legendary forebear? By being a better camera, that's how. How much better? Let's find out...